Synthesia
Synthesia creates professional videos using AI avatars — no camera, no studio, no actors needed. Type your script, choose an avatar, and produce broadcast-quality training videos, product demos, and corporate content in minutes.
How to Get the Most Out of Synthesia
Create an Onboarding Video Library That's Easy to Update
Build your employee onboarding curriculum as a series of Synthesia videos — one per topic, each 3-5 minutes. When a process changes, update the script text and re-render that specific video in minutes, no re-recording or reshooting needed. Traditional video onboarding becomes outdated and expensive to update; Synthesia makes the library evergreen with minimal maintenance overhead. Export to SCORM for delivery through your existing LMS.
Localize Training Content Across Multiple Languages
Take an existing Synthesia video, duplicate it in the editor, and change the script language. Synthesia synthesizes the avatar speaking your translated script in the selected language with natural pronunciation for 120+ languages. One original training video becomes a multilingual content library — no professional dubbing studio, no localization agency, no scheduling international voice talent. For global organizations, this scales training delivery dramatically.
Use Custom Avatars for Branded Executive Communications
Have your leadership team create personal AI avatars following Synthesia's consent recording process. These can deliver consistent internal communications, product announcements, or customer messages without scheduling recording sessions with busy executives. The executive types or approves a script; Synthesia generates the video in their likeness. For large organizations sending regular video communications, this removes the bottleneck of executive availability.
Our Take
Synthesia is the industry standard for AI avatar video in corporate training and HR contexts — its SCORM export, multilingual support, and extensive pre-built avatar library are specifically designed for L&D teams. For personalized sales outreach and custom avatar creation, HeyGen offers more realistic results and better video translation features. Synthesia's avatar quality is slightly more stylized than HeyGen but sufficient for professional training content where reliability and volume matter more than photorealism. The $29/month Starter plan is a low-risk entry point to evaluate whether AI video fits your workflow.
Frequently Asked Questions
✓ Pros
- 160+ AI avatars available
- No filming equipment needed
- 120+ languages supported
- Custom avatar creation
- SCORM export for LMS
✗ Cons
- Avatars can look uncanny
- Expensive for regular use
- Limited animation options
- No free ongoing tier